Last updated: 20 October 2026
1. Who we are
Altrix operates this website and provides an AI front desk service to salons and day spas. We are based in India. For anything on this page — a question, a correction, a deletion — email hello@altrixcosystem.com.
2. When you visit this website
We keep this deliberately small:
- Demo conversations. If you type in the chat on this site, your messages are sent to the assistant so it can answer. We keep them for up to 90 days to check quality and fix mistakes, then delete them. Do not type anything into the demo you would not send to a stranger — it is a demonstration, not a clinical or legal channel.
- A session identifier. The demo stores a random ID in your browser’s session storage so a conversation stays in one piece while the tab is open. It is not a cookie, it does not follow you to another site, and it is gone when the tab closes.
- Basic technical logs. Our host records things like the page requested, the time, and a rough location derived from the IP address, for security and reliability.
- Fonts. This site loads fonts from Google Fonts, which means Google sees the request. We do not run advertising trackers or third-party analytics pixels.
3. When a salon uses our service
If you message a salon that uses our assistant, the salon is the business you are dealing with and we act on the salon’s instructions. In that case:
- What is collected: the messages you send, your name, phone number and/or email address if you give them, the service you ask about, and the appointment that results. From the messaging platform we also receive an account identifier so we can reply to you on that platform. We never receive your password.
- What we ask you not to send: medical history, medication, allergies, conditions or anything about whether a treatment is medically suitable. The assistant is built not to collect them. If you need to discuss any of that, ask for a person and the salon will help you directly.
- Why: to answer you, to book, move or cancel an appointment, to send you a confirmation or reminder, and to keep the salon’s own records straight.
- Automation: the assistant is automated and uses artificial intelligence to understand your message and draft a reply. You can ask for a person at any time, and the conversation is handed to the salon.
- How long: booking records are kept while you remain a customer of that salon. Conversation logs are kept for up to 12 months so a booking dispute can be resolved, then deleted or anonymised.
- Card details: we never ask for a card number in a conversation. Deposits and card-on-file are handled inside the salon’s own booking system.
4. Who processes data
We keep the list short and specific:
- Meta Platforms — Instagram and WhatsApp deliver messages to and from the salon.
- Google — appointment and lead records can live in a private Google Sheet, and messages are answered with the Gemini API on its paid tier, which Google does not use to train its models.
- Cal.com — calendar availability and booking, where the salon uses it.
- Hosting and email providers — to serve this site and deliver confirmations.
We do not sell personal information, we do not share it for advertising, and we do not use your conversations to train AI models. The model provider is on a paid tier for exactly that reason: free tiers may use content to improve their products.
5. Storage and security
Data is transmitted over encrypted connections and stored in access-controlled accounts. Access is limited to the people who need it to run the service. No system is perfectly secure, but if a breach affects your data we will tell you and the salon promptly, with what we know and what we are doing about it.
Because we operate from India, data may be processed outside the country where you live, including in the United States where our model and hosting providers operate.
6. Your choices
You can ask us to show you the information we hold about you, correct it, delete it, or stop messaging you. Email hello@altrixcosystem.com and we will respond within 30 days. If your request concerns a specific salon, we may pass it to that salon, because the records are theirs.
To stop messages from a salon, reply STOP where the channel supports it, or tell the salon directly. We will honour the opt-out in the systems we control.
7. Children
This site and the service are for businesses and adults. We do not knowingly collect information from anyone under 18. If you believe a minor has sent us information, tell us and we will delete it.
8. Changes
If this policy changes we will update this page and the date at the top. If a change materially affects how a salon’s customer data is handled, we will tell the salons so they can tell their customers.
9. Contact
hello@altrixcosystem.com — for privacy questions, data requests, or to report a problem.
The commercial terms that sit alongside this policy are in Terms of Service.